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Website vs Domain

A Company Domain Name is your small business name found within your website URL structure (i.e. the web address). An example is http://mybusinessname.com where the

Starting A Jewelry Business
When it comes to starting a jewelry business, one of the first things you'll need is a great name that will represent your brand for
Digital Marketing for Dentists
Traditional advertising has its place, but today we will explore some of the most effective digital dental marketing tactics including how you can use social
WordPress Certification
There is no Official WordPress Certification. However, we've come up with a list of free & paid WordPress developer training course options to start your
decision making process is part of a project managers job

Soft skills are important to a project’s success but can’t be easily measured. Some of the most critical soft skills for project managers include: Takeaway:

How Often Should You Update Your Website?

For the benefit of your customers and search engines, it’s best to keep your website updated frequently. When a website is updated on a regular

Digital Branding
There has never been a better time to use strategic branding to establish a distinct identity and successful digital brand for your business.
The Best Digital Marketing Tools for Marketers in 2021
We’ve compiled a list of the 16 best digital marketing tools businesses are using today. Find out what tools will help grow your digital presence.
Digital Branding
Digital branding is about building your brand name using SEO, social media as well as establishing your brand's story and presence in the digital space.
Online Marketing vs Digital Marketing: How They Differ

Online Marketing vs Digital Marketing Although it might not seem like it, there are subtle differences when it comes to digital marketing, internet marketing, and

Billboard Advertising Statistics, Cost & Effectiveness
Americans spend 100's of hours each week driving in their cars. But is billboard marketing worth it? How about billboard advertising cost, statistics & effectiveness?
Facebook Antitrust Lawsuits Bring More Uncertainty for Businesses in 2020

Today, it was announced that 40 states have filed a lawsuit alleging Facebook has engaged in practices that violate antitrust laws in the US. For

AAIP Slideshow
The best creative advertising blogs & digital advertising blogs provide industry insights, trends, tools and more. Here are Back40 Designs top 10 list for 2020.
Phone book advertising
Is there still value in phone book advertising? Find out more on what has changed and the impact of the internet on how we advertise.
Pros and Cons
Is WordPress good for professional websites? Many fortune 500 companies use it, but is it right for your business? Let us look at the pros
Graphic Design vs. Web Design
Should you hire a marketing agency or a full-service marketing firm? If you need more sales, customers, or patients then you'll benefit from Back40's hybrid
Graphic Design vs. Web Design
It’s not about graphic design vs web design, as the two have a lot in common. Both will benefit your website when used in unison.
ADA
Under the ADA, websites must be accessible across all devices. Failing to comply not only creates bad experiences for site visitors with disabilities but it