Blog

Instagram Graphic

The best use of your 2020 marketing budget: In-House vs. Agency

Your business is growing and 2020 looks to be a good year. You want to invest in more marketing. You’re thinking, “I can hire someone,

Our First Australian Client

It’s not every day you get to work with someone halfway across the world. But, we did. One of our long-term, local clients partnered with
Crowdsourcing Design vs Professional Design

Crowdsourcing vs. Professional Logo Design

Clients often question if investing in a professional designed logo is worth the money. We believe this is one scenario where it's true to say
Back40 Facebook post examples

Understanding Facebook: A break down of the 5 types of Facebook posts

Engaging with the followers on your Facebook Business page is key. Whether it's with a photo, a video, or text – the type of post

Google Analytics Questions & Answers

We had the pleasure of presenting at the Edmond Chamber's Tech Workshop about How to Use Google Analytics. The attendees had great questions that we
Dulin Law Firm's new business cards

Setting Your Business Apart with Print Design

In our ever-digital world, it’s easy for companies to forget how printed materials can benefit their business. After all, if you can update everything online
DM Advocates BlogGraphic Interior

Transforming Customers into Advocates with Digital Marketing

Don’t let your digital marketing strategy end at the purchase – use it to transform your customers into loyal brand advocates. We’ll follow the journey
PurchaseFunnel BlogGraphic Interior

How digital marketing leads potential customers through the purchase funnel

Combining several online marketing tactics is the most effective approach for reaching marketing goals. We’ll follow the journey of a potential customer through the purchase
Hosting & Support Packages

Hit the “easy button” on your content updates.

We now offer upgraded hosting & service plans to help you make regular updates to your site. Simply send us your changes and we’ll do
Wordpress BlogGraphic Interior

WordPress: DIY vs Professional Development

No single CMS is the right fit for every project. Back40’s web development team is proficient in many content management systems (CMS), one of which

Before and After Website Redesign: Suburban Cabinet Shop

Longtime client Suburban Cabinet Shop knew it was time for a website facelift. Their custom cabinets are high-quality and they needed their website to be

Elevating the Barnstormer’s Grill & Event Center Website

The best part of our job is working with clients from all over the US to produce great websites. We get to meet owners and

How Social Media Can Benefit Your Business

Many companies don't use their social media profiles and pages as a strategic part of their brand. We look at the top three ways social
A laptop screen displaying the title "5 Web Design Tips" is a suitable short alt text for this picture.

5 Simple Tips of Web Design

Web design may seem complicated, but it doesn't have to be! There are simple things you can do to your website to generate more traffic.
Shepherds Field Childrens Village in Desktop view

We have a heart for our nonprofit clients.

We've worked with dozens of nonprofits throughout the years. Some have needed simple brochure-type websites for marketing while others have needed custom-programmed fundraising systems. Each
Two Back40 Interns recieved awards

Back40 Interns are Winners!

Both of our interns earned national awards and honors at the Business Professionals of America contest in Dallas, TX earlier this month.
GDPR

What is GDPR? Why should I care?

The General Data Protection Regulation (GDPR) is a new European privacy law due to take effect on May 25, 2018. It’s a complex and evolving
Responsive Logo Design

Responsive Logo Design

Responsive design isn't a new concept. It's all about prioritizing content based on the available space to communicate. Responsive logos, however, are a newer concept.