Edmond’s Community News Magazine
Known as Edmond’s Community News Magazine, Edmond Outlook has been published monthly since 2005. Each glossy, full-color issue highlights local people, businesses, and stories in the same community you’re trying to reach.
- 50,000+ homes in Edmond and North OKC receive the magazine by direct mail every month.
- Approximately 145,000 readers engage with each issue.
- Stories and ads are created, designed, and managed by Back40’s creative team, ensuring professional layout and brand alignment.
Print Advertising + Professional Creative Support
Because Edmond Outlook is produced by Back40 Design, you get more than a media buy, you get a full creative team behind your ad.
Our Edmond Outlook advertising services can include:
- Ad strategy & placement – Choose the right size, placement, and frequency to match your goals and budget.
- Custom ad design – Our graphic designers create on-brand, print-ready ads that stand out on the page.
- Content & copywriting – We write clear, compelling messaging that fits both your brand and the magazine’s style.
- Photography – Need new photos of your team, storefront, or products? Our photographers capture images that elevate your ad.
- Integrated campaigns – We can align your print advertising with your website, landing pages, and digital marketing for a consistent, trackable campaign.
Who Reads Edmond Outlook?
Edmond Outlook reaches a highly engaged, community-minded audience of homeowners and families in Edmond and North Oklahoma City.
Key demographics include:
- 145,000 readers each month (50,000 homes × ~2.9 readers per household)
- $119,503 median household income
- 72% family households and high home-ownership rates
- Over 80% college educated
These are residents who value local stories and local businesses, making the magazine a powerful channel for service providers, retailers, healthcare, financial services, and more.
145,000 Readers
50,000 homes x 2.9 average readers per household
$327,045
Median home value
36.4 Years
Median age
72.2%
Family households
$119.503
Median income owner occupied household
82.3%
College educated
Extend Your Brand Beyond the Screen
If you’re already working with Back40 for web design, branding, or content, Edmond Outlook is a natural next step. We’ll ensure your:
- Logo and colors are consistent
- Messaging matches your website and digital campaigns
- Photography and visuals feel cohesive across web, social, and print
That means your customers see a unified, professional brand whether they’re scrolling on their phone or checking the mail.
Frequently Asked Questions
What is Edmond Outlook Magazine and who publishes it?
Edmond Outlook is a monthly, community-focused magazine mailed to homes in Edmond and North Oklahoma City. It is published and produced entirely by the Back40 Design team, including design, content, and photography.
Who reads Edmond Outlook, and is it a good fit for my business?
Edmond Outlook reaches homeowners, families, and professionals in Edmond and North OKC. It’s a strong fit for local service providers, medical practices, retailers, financial services, restaurants, and community-focused organizations looking to build awareness and trust.
How many homes does Edmond Outlook reach each month?
The magazine is direct-mailed to 50,000+ homes each month, with an estimated readership of approximately 145,000 people. That gives your brand repeat exposure in a targeted, local market that values community news and stories.
Can Back40 help design my ad for Edmond Outlook?
Yes. Because Back40 produces the magazine, we provide custom ad design, copywriting, and photography as needed. We ensure your ad aligns with both your brand identity and the magazine’s editorial style.
Can my print ad be coordinated with my website and digital campaigns?
Absolutely. We can create integrated campaigns where your print ad, website, landing pages, and digital marketing all share consistent messaging, visuals, and calls to action, making it easier to track and reinforce your brand.
How do I get started advertising in Edmond Outlook Magazine?
Getting started is simple. We’ll discuss your goals, budget, target audience, and timing, then recommend ad sizes, placements, and frequency. From there, our creative team can handle the design and content so your brand is ready for the next issue.