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Organic SEO Services

At Back40 Design, we’re an organic SEO agency with a dedicated, in-house digital marketing team. We specialize in designing, developing, and optimizing websites for small to medium-sized businesses in Edmond, OK, OKC, Houston, TX and across Oklahoma, and nationwide. As both an organic SEO company and a web design firm, we ensure consistent branding and messaging across all media channels.

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PPC Services vs. Organic SEO

When it comes to improving your online presence and driving traffic to your website, two primary strategies stand out: Pay-Per-Click (PPC) advertising and Organic Search Engine Optimization (SEO).

 

Both approaches have their strengths and differences, and understanding them is crucial for making informed decisions about your digital marketing strategy.

 

PPC offers immediate visibility through paid ads, while Organic SEO focuses on long-term visibility through optimizing your website’s content and structure to rank higher in search engine results.

 

Let’s explore the key differences between these two methods to help you determine which is the right fit for your business.

PPC Services

  • Paid listings are clearly marked as advertisements, providing transparency to users
  • Users may overlook paid ads due to “banner blindness”, favoring organic search results.
  • PPC allows for targeted ads, while organic search results are generally more broadly relevant
  • The impact of PPC ads in short-term, while organic SEO offers more sustainable, long-term visibility.

Organic SEO Services

  • Organic search results provide a natural presence on search engines, fostering trust with users.
  • Users often prefer organic search results over paid ads, resulting in higher click-through rates and long-term visibility.
  • Organic search results are inherently more relevant and comprehensive, offering a broader reach to potential customers.
  • With Organic SEO, you invest in long-term visibility and sustainable growth, avoiding the short-term limitations of paid ads.

The Statistics that Matter for Small
Business Growth

Back40 Design is both an organic SEO company as well as a local SEO agency with a strong focus on ranking in
Google’s local and organic listings. Here’s why:

Google’s search algorithm uses more than 200 factors to rank websites.

Search Engine Optimization converts 6X more users than traditional marketing.

High-quality content and link building are the two most important signals used by Google to rank your website for search.

Search Engine Optimization generates 3X as many leads as paid search advertising.

80% of searchers ignore paid ads and opt to click only organic search results.

On the first page alone, the first five organic results account for 67.60% of all the clicks.

Google is responsible for 94% of total organic traffic.

Updating and republishing old blog posts with new content and images can increase organic traffic by as much as 106%.

What Our Clients Say

Reviews
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Gloria Williams (Capitol Hill Graffix) 1 month ago
We're very thankful for the outcome of our new website!
All thanks to the Back 40 Design team.
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Michelle Mullins 5 months ago
I worked with Back40 and specifically with Tim Warner for more than a year on a business web re-design. I enjoyed working with the entire Back40 team. Tim was attentive, knowledgeable, and responsive. His patience given our other projects and how delays factored into our work was refreshing and gave me a sense of ease when talking with him. I'd highly recommend Back40 for your projects. Thank you Tim for your help during this time!
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William Champion 5 months ago
I have worked with Back40 for many years because they stood out from all the others with superior service and support. Their marketing services helped with branding. Their knowledge in building CMS based websites is super. I highly recommend Back40!!
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Maria Spadaccini 6 months ago
Kudos to the staff at Back40 who worked with us at AC Owen Construction to give our website a fresh look. They also helped us revamp some of our marketing material. Thank you to Kasey and Tim for all their hard work, highly recommend working with Back40 for any marketing and website needs!
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Oklahoma Organic SEO Agency

Organic SEO, local SEO, web design and digital marketing. It’s what we do all day, every day. Back40 Web Design has hundreds of clients that trust us to deliver reliable and expert services for their business every day. Have a question or idea? Reach out to us. It all starts with a conversation.

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Back40 Design    |    2513 S. Kelly Suite 120 Edmond, OK 73034   |   405-478-4080

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©2024 Back40 Design, an Oklahoma Web Design Consulting Agency. Privacy Policy

Back40 Design    |    2513 S. Kelly Suite 120 Edmond, OK 73034   |   405-478-4080

Linkedin Facebook

©2024 Back40 Design, an Oklahoma Web Design Consulting Agency. Privacy Policy

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