Organic SEO Services

At Back40 Web Design, we’re an organic SEO agency with a dedicated, in-house digital marketing team. We specialize in designing, developing, and optimizing websites for small to medium-sized businesses in Edmond, OK, OKC, Houston, TX and across Oklahoma, and nationwide. As both an organic SEO company and a web design firm, we ensure consistent branding and messaging across all media channels.

PPC Services vs. Organic SEO

When it comes to improving your online presence and driving traffic to your website, two primary strategies stand out: Pay-Per-Click (PPC) advertising and Organic Search Engine Optimization (SEO).

 

Both approaches have their strengths and differences, and understanding them is crucial for making informed decisions about your digital marketing strategy.

 

PPC offers immediate visibility through paid ads, while Organic SEO focuses on long-term visibility through optimizing your website’s content and structure to rank higher in search engine results.

 

Let’s explore the key differences between these two methods to help you determine which is the right fit for your business.

PPC Services

  • Paid listings are clearly marked as advertisements, providing transparency to users
  • Users may overlook paid ads due to “banner blindness”, favoring organic search results.
  • PPC allows for targeted ads, while organic search results are generally more broadly relevant
  • The impact of PPC ads in short-term, while organic SEO offers more sustainable, long-term visibility.

Organic SEO Services

  • Organic search results provide a natural presence on search engines, fostering trust with users.
  • Users often prefer organic search results over paid ads, resulting in higher click-through rates and long-term visibility.
  • Organic search results are inherently more relevant and comprehensive, offering a broader reach to potential customers.
  • With Organic SEO, you invest in long-term visibility and sustainable growth, avoiding the short-term limitations of paid ads.

The Statistics that Matter for Small
Business Growth

Back40 Web Design is both an organic SEO company as well as a local SEO agency with a strong focus on ranking in
Google’s local and organic listings. Here’s why:

Google’s search algorithm uses more than 200 factors to rank websites.

Search Engine Optimization converts 6X more users than traditional marketing.

High-quality content and link building are the two most important signals used by Google to rank your website for search.

Search Engine Optimization generates 3X as many leads as paid search advertising.

80% of searchers ignore paid ads and opt to click only organic search results.

On the first page alone, the first five organic results account for 67.60% of all the clicks.

Google is responsible for 94% of total organic traffic.

Updating and republishing old blog posts with new content and images can increase organic traffic by as much as 106%.

What Our Clients Say

Reviews
google
We are thrilled with our new website, thanks to Back40's exceptional redesign. Tim and the team were incredibly responsive and collaborative throughout the entire process. They listened attentively to our vision and diligently worked to bring it to life. Their open communication, receptiveness to feedback, and timely adjustments ensured we achieved the exact website we were looking for. Thank you!
google
We at Okie Solar couldn't be happier with the incredible website Back40 Web Design created for us! Our old site was outdated and didn't accurately reflect the modern, forward-thinking company we are. Back40 completely transformed our online presence.

From the initial consultation to the final launch, their team was professional, attentive, and truly listened to our needs. They understood our vision for Okie Solar and translated it into a stunning, user-friendly website that perfectly showcases our services and expertise.

The new design is clean, modern, and incredibly intuitive. Our customers are already commenting on how easy it is to navigate and find the information they need. The site's responsiveness across all devices is flawless. We've seen a noticeable increase in engagement and leads since the launch, which is a testament to Back40's expertise.

Back40's communication was excellent throughout the entire process. They were always prompt in answering our questions and provided regular updates. Their attention to detail and commitment to quality is truly impressive.

If you're looking for a web design company that delivers exceptional results, look no further than Back40 Web Design. They exceeded our expectations and helped Okie Solar shine brighter than ever! We highly recommend them!
google
Tim, Dave, and Kasey were great to work with and provided a great website for our company. I would highly recommend them for all website or marketing needs. They went above and beyond!
google
We're very thankful for the outcome of our new website!
All thanks to the Back 40 Design team.

Oklahoma Organic SEO Agency

Organic SEO, local SEO, web design and digital marketing. It’s what we do all day, every day. Back40 Web Design has hundreds of clients that trust us to deliver reliable and expert services for their business every day. Have a question or idea? Reach out to us. It all starts with a conversation.