Pivotal Project from 2002

Diamond Ranch
As Back40 celebrates its 20th year anniversary, I thought it would be fun to highlight several key projects that help shape the company. Where were you in 2002? I was busy building an interactive children’s website for the National Cowboy & Western Heritage Museum. Pivotal Project from 2002: Diamond Ranch Website Earlier that year, Back40 had launched a complete redesign of the overall museum website, which included:
    • 100+ pages of hand-coded HTML content
    • custom photography (including panorama photography)
    • award-winning design
Yes, Back40 won an award for it. And when I say Back40 – I mean me. It was just me designing, developing and coding at that time. It was a big project. With the success of the museum website project, I pitched the creation of an educational children’s website. Timing was right. They had just formed a partnership with the creators of a children’s book series about the Diamond R Ranch. The project had a green light. The children’s website was geared toward third and fourth graders. It included interactive games, animations, sing alongs, puzzles, a cowboy quiz and printable activities. I used software tools like Macromedia Dreamweaver, Flash, Photoshop 5.5 and Fetch FTP client. The website debuted in late 2002 and was hosted by Back40 for 14 years without a single update or revision. There was no need to update, the games and activities were self-contained and stood the test of time. Please feel free to play dress-up, sing along with some campfire songs, or take an interactive tour of some museum attractions. Thank you National Cowboy & Western Heritage Museum for featuring this project for so many years.

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